04 July 2017

By Design: An Unapologetic Guide to the Art of - By Mukhlis Nor Adhicipta (Others Who Spoke 6 : Fuelling the Kreativ Malaysia)




www.kopihangtuah.blogspot.com




Copyright © 2017 by
Mukhlis Nor Adhicipta
Songwriter
Singer
Artist


I WAS RECENTLY ASKED TO PUT MY THOUGHTS IN ONE THOUSAND VERSES ON PAPER FOR ALL TO SHARE. How I wish that was true. Instead, I was given the freedom to write an appropriate and relevant topic.

My intention, among other things, is a narrative. A likeness would be, My Daughters' Favourite Dish. Mind you it's not a recipe. No doubt, making a piece of art that rocks is pretty much like cooking but attempting to read this will not take you to heirlooms-a-rama with secret sauces, extraordinary ingredients and tricky moves. At best it's anecdotal, like a great story to a mouth-watering dish, and compliments should always go to the chef, you the reader.

Hijau was done in under 10 minutes while waiting for a class, lyrics first with melody humming in my brains all afternoon. It is a story I tell, and there is a longer version, but the gist of it is that, there are no rules to making songs happen.

Art in its many forms is served everywhere, all the time. Art’s remarkable genius is its subjectivity. Look around us. We breathe art. Even as we lay silent, trying to fall asleep on a quiet night, we hear art at work. We find art even when we are not looking.

I am fortunate to land in a realm that may seem unique at first. What follows will illustrate how the processes are essentially the same across the board. In part, all that exist as art are based on crafts and the higher order called craftsmanship, the Art of. Not to make this any more confusing, there is also the Science of things. In any case, science would have to be on an entirely different chapter.

Art is firstly nurtured by casual discussions. In general are two distinct assemblages; the laymen, and the professionals. Then there are smaller, atypical groupings of chats and chin-wags amongst family, friends and loved ones. I truly believe a good interaction is ever precious in the understanding and appreciation of an art form.

Art in many ways is about reaction. Reaction between artist and perceiver, beholder and art itself vice versa, even reactions amongst viewers and audiences. Although aplenty, the most important is the intrinsic reaction between artist and self. Where the ego and person collide. Through this a work has a decent shot at a heart and soul; devoid of which, Oomph would be just another low resonant noise. And a soulless and heartless art is fart.

You as artist will cultivate tastes, adopting styles and claim them. A true artist will eventually own these styles by making them unique. The regime or system to make this happen is in your hands. Artists are born mimics, like universal adapters, they are human beings with acute sensory preceptors. An artist's direction however, may be plagued with questions that affect their choices. Indeed there are many ways to go as there is no right or wrong. Any trail is good but naturally there would be trade-offs.

Everyone has the potential to be creative. That is our primordial human nature. Imagination outlines the foundation of creativity. Imagination is also a deeply ingrained human trait. Some consider it inspiration or some form of divine guidance while others call it extensions of enthusiasm.

Imagination may be a gateway to greater things but without a presentation it remains never to be reckoned. And the humdinger - works of art are not necessarily tangible. It can be a mere experience. Dimensions are mediums, be it three like sculptures, two like paintings or even non-dimensional pieces like music.

Art appreciation is sensing creative expressions in the past, present or future situations. The artist's imagination is a perpetual cycle that challenges the intellect. A ruined imagination can manifest itself as monsters that polarise great ideas into dust and turn against good. In closing, the big breakdown of my creative process in three phases through which work progresses.

Phase one, the Incipire. The birth of an idea. Like a preloaded app, there is this spark of hope; an igniter, which we are conscious of. If not, then the art is by default a fluky. The awareness is reaction that determines the middle phase. What's cooking? Stroganoff.

Phase two is the Concipere. It is formation of the core. The prep. Here assuming a different role and form, your imagination becomes the Stroganoff Forum moderator. The discourse is mainly between instincts and desires. Analyse and evaluate. The goal: treat and develop a masterplan and eventual composition. Simple as that. Pan over stove. Butter melted and onions sweat.

While composing, the advantages lie in conscious decisions for that reasonable solution. Again with imagination, identify all constraints and as Rule of Thumb – Measure Twice, and Render Once. Which means to always meticulously consider the choices available before nailing it. If you're in total control you may claim your work indefinitely. If not, you will risk getting into a rut. This applies to collaborative work as well. Adopt the opposite, and external forces will overwhelm and obscure you.

Cook this dish the way you do best. Sirloin strips if possible, but tweak ingredients you will, to make life interesting. Please yourself first by cooking. But most important are the ones you're cooking for. In my case, the Audiences are my daughters.

And so creative processes move forth to the final phase where art becomes one of either two; by default or by design.

Phase three is the final, the Resolvere. Prior to this taking shape, the design development would have gone through changes and alterations. These may be positive but not necessarily something that is certain and preset. Embrace your strengths and advance your weaknesses. Sincerity and ingenuity will go a long way. Then comes the reveal. Plating up time!

In closing, the big breakdown of my creative process is the three phases through which work progresses. At the end your dish, your work will reflect you and your love. You would want to have given it life and meaning by now. A heart and a soul. And a great cook will have leftovers but no waste.




* kopihangtuah





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A S.W.O.T Analysis on Malaysian Music Industry - By Michael Veerapen (Others Who Spoke 5 : Fuelling the Kreativ Malaysia)




www.kopihangtuah.blogspot.com




Copyright © 2017 by
Michael Veerapen
Professional Pianist
Diploma, Professional Music
Berklee College of Music
FLCM


THE ENEMY OF CREATIVE ARTIST IS UNEMPLOYMENT. So how do we deal with this? My approach is really to analyse the strength, weaknesses, opportunities as well as threats of the music industry.

Strengths

Good demand for live music – Malaysians (especially in the Klang Valley), have always shown a preference for outlets with live music.  Musicians who perform Top 40’s, Evergreens, Jazz, R’n’B and other popular genres do not have much difficulty getting work and income from these sources as there are a significant number of places to play in the Klang Valley.

There are a healthy number of local music colleges and universities offering degrees in Non-Classical Music. This assures us of a steady stream of trained musicians.  What they now need is some real-world music experience.

Non-Classical music education is a growing industry fuelled by the rise in a number of music colleges and also the keen interest of parents wanting their children to take an interest in music using popular music to keep that interest alive and perhaps sowing seeds for a possible career in music.

There has been significant growth in the number of Asian TV Shows, both local and foreign, of the ‘Talent’ genre i.e. Asian versions of ‘American Idol’ type programmes.  This means more work for Musicians, Arrangers, Music Producers, Production, Staging, Sound and Lighting persons together with Marketing, Social Media and

other spin-offs that ride on these shows such as event management, catering, sound equipment rentals etc.

A good number of Music Festivals (Jazz Festivals in particular) held all over East and West Malaysia helps to keep interest in Live Music alive.

Weaknesses

There is Inadequate music education in primary and secondary education.  There are many reasons for the state of music education in schools but suffice to say, lack of resources and teachers is high on the list. In my opinion, the syllabi for music could do with a revamp to include more popular, and therefore more interesting, genres of music together with the usual emphasis on ‘nation building, patriotic and not forgetting our roots and culture’ types of music that is taught in schools.

Flowing from the above, we face creating Malaysians who are not as developed holistically as our Western counterparts who have displayed a greater understanding and appreciation of the humanities.  Take a look at the state of Muzium Negara and compare it to the number of fine Museums in London and it becomes clear.

Wage Stagnation – Live musicians’ wages have remained fairly stagnant over the last 10 to 15 years.  Alexis Bistro in Ampang Great Eastern Mall has been paying RM1,500 per night since it opened close to 20 years ago!

Media Coverage – TV and Radio coverage of local musicians and singers remains poor.  Musicians have taken to social media to advertise their performances.  Some of it is effective but nothing compares with being featured in the Star, NST etc. when it comes to building your reputation and branding.

Decline in the Recording IndustryThe Recording Industry has changed largely due to the Internet. The likes of iTunes and Spotify have all contributed to the demise of CD’s and albums.  On demand type music purchasing is the norm today.  As a result, we have to redefine the meaning of the word ‘Star’ and now view it in terms of Internet language, FB likes, YouTube views, Twitter followers etc.  However, it’s exceedingly hard to see where the money is in this. Composer rights and other intellectual property rights are virtually impossible to trace let alone collect.

There is lack of talent development programmes and incentives like grants for special projects and works, study scholarships, endorsements and financial support for talented musicians and artistes. There is also lack of good mentoring programmes where experienced exponents of the arts constantly interact with younger artistes and share from the wealth of their experience. 

Opportunities

Today’s musician and Singers can benefit greatly from good management. Good management made all the difference for Superstars like Sudirman.  In today’s crowded and highly individualised environment, management services are needed all the more to help artistes develop their own individuality and to make them also commercially successful and move them towards monetising their internet fame.  Grooming them to become live acts from just YouTube acts is one such benefit of the right management.

Innovative educational programmes and applications for primary and secondary schools are greatly needed. Apart from developing interest in the humanities and creating a more rounded and developed populace, it also helps to bridge the gap between the haves and the have nots who cannot afford private music lessons for their children.

There is a ‘gap’ between what music graduates are able to do and what the professional music industry wants. Traditionally, this gap have been filled the hard way, what musicians call ‘paying your dues’. A professional post-graduate music school that would totally prepare the graduate for the real world would fill that gap and reduce the time it would take to get up to speed significantly.

Threats

It is my observation that the growing gap between the haves and the have nots is not just split along the lines of rich and poor but also along racial lines. Private music education like piano lessons and violin lessons is expensive and Malay participation is not in proportion with the social demographics. These music lessons are primarily among the Chinese with Indians opting for more classical Indian music and dance.  Student intake into private music colleges like ICOM and UCSI are by far non-Malays whereas colleges like UITM, Aswara, UM and UPM which are public colleges are primarily Malay. These disparities place Malay students at a disadvantage when it comes to the professional world where non-Malays are entering far more than Malays with the Chinese and Indians getting the better paid jobs as they are better prepared. This disparity must be addressed so that the music industry is well represented by all the races with talent recognition and artistry being the statement we make as a country.


Increasing religious involvement in the arts is a worrisome trend that must be addressed. Moral policing and the arts have never worked well.  Whereas understanding moral sensitivities of sectors of the public is desired, there should also be understanding from religious authorities as to the nature of art and artistic expression and the importance of the humanities in making us what we are.

As the nation pushes forward with becoming a developed country, the arts and humanities do not factor much in the shaping of the kind of people that we want to be. In the pursuit of economic growth and wealth, the danger of becoming impoverished in arts and culture is real and our leaders must address this and implement policies that not only protect but nurture our artistes and provide for sufficient funding in all our national budgets. 


* kopihangtuah





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